Metrics | Description
Page Views | When a customer lands on your Payment Page. This is the default metric to track page visits.
Add to Cart | When a customer clicks on an add-to-cart button.
Initiate Checkout | When a customer clicks on a checkout button.
Purchase | When a customer finishes the purchase or checkout flow and lands post-payment success page.Prerequisites
Create a Facebook Pixel.Add Facebook Pixel to Your Payment Page
To add Facebook Pixel to your Payment Page:1
Step 1
Navigate to your Payment Page in the edit mode.
2
Step 2
Click Page Settings.
3
Step 3
Go to Plugins and Add-ons and click Configure.
4
Step 4
Add the details:
- Facebook Pixel ID: Enter the Facebook Pixel ID.
- Select the metrics you want to track from the following:
- Page Views
- Initiate Payment
- Add to Cart
- Payment Complete
5
Step 5
Click Save.